This Matters? 'It's Thanksgiving'

A new tween music video, "It's Thanksgiving," has more than 8 million YouTube views The holiday-themed clip features Nicole Westbrook, 12, singing about food Video and Rebecca Black's similarly mocked "Friday" were both produced by Patrice Wilson Wilson: "The haters hate. They have every right to hate. It's OK. I don't get offended" Editor's note: Each week in "Apparently This Matters," CNN's Jarrett Bellini applies his warped sensibilities to trending topics in social media and random items ofnterest on the interwebs. (CNN) -- Before we begin, I need mom and dad to go to YouTube and watch Rebecca Black's music video for "Friday." Otherwise, the rest of this column will lack context. So go have a look, and then, if you two actually manage to stomach the whole thing without jumping off a bridge, please, dear parents, continue reading. That said, if her song does inspire you both to take a flying leap, I call dibs on dad's motorcycle. And whatever's in the fridge. Now, as most of us know, the annoying tween smash hit "Friday" went viral back in March 2011 and, to date, has over 40 million YouTube views. Which, if you're competitive and keeping score, means that the seven-minute clip of your dog licking his netherworld has an impossibly long way to go. Even worse, now it seems everyone in America can't stop talking about a new followup song to "Friday" called "It's Thanksgiving." Our PR intern, Lorenza, first brought it to my attention the other day. Since then, the video has been forwarded to me no fewer than 8,000 times, and I sort of want to beat it out of my head with a turkey leg. "Apparently This Matters" Is Jarrett Bellini's weekly (and somewhat random) look at social-media trends. Like "Friday," the new song features a tween girl chirping, Auto-Tune style, over synthetic dance beats. The lyrical formula is pretty much the same: "It's Friday/Thanksgiving, we're gonna have a good time!" although in the new video she sings into a turkey drumstick. And, like "Friday," the video has been mocked mercilessly by the people of the Internet. The person you need to blame/thank for all this is Patrice Wilson. He's the guy who produced both "Friday" and "It's Thanksgiving," and he has cameos in both videos. And he's the one making cash money at the expense of your sanity. However, I'm also here to tell you that (sigh) he's actually a pretty good dude. And I really hate when that happens. Tim Tebow. So, on Monday I set up a little Skype interview with Wilson to find out just who he is and also get the real story behind "It's Thanksgiving." Immediately, I liked the guy. Patrice Wilson, seen here in a turkey costume, also produced Rebecca Black's annoyingly catchy "Friday" video. Pato, as he's called for short, video-chatted with me from a car in Miami while he was down south holding auditions. Yes. Auditions. Which suggests there's plenty more tween-sanity on the way. I've already started hoarding Pink Floyd albums for the apocalypse. Rick Grimes, you're our only hope. var currExpandable="expand111"; if(typeof CNN.expandableMap==='object'){CNN.expandableMap.push(currExpandable);} var mObj={}; mObj.type='video'; mObj.contentId=''; mObj.source='showbiz/2011/11/16/ac-ridiculist-rebecca-black.cnn'; mObj.videoSource='CNN'; mObj.videoSourceUrl=''; mObj.lgImage="http://i2.cdn.turner.com/cnn/dam/assets/111117022021-ac-ridiculist-rebecca-black-00000710-story-body.jpg"; mObj.lgImageX=300; mObj.lgImageY=169; mObj.origImageX="214"; mObj.origImageY="120"; mObj.contentType='video'; CNN.expElements.expand111Store=mObj; RidicuList: Rebecca Black 'haters' But, in all honestly, I really don't mind Wilson's uber-cheesy songs. The music certainly isn't for me, but neither is wearing pants. So, to each their own. Especially since, at the end of the day, Pato just wants people to be happy. (Hypocritical Note: This does not change my opinion on "Gangnam Style." That song still needs to be taken out in the backyard and shot.) The truth is, if you know a little bit about Wilson's story, it's easy to understand why he enjoys making music for kids. And if for some strange reason you happen to like it, too ... that's OK. It's music. If it feels good, we shake. The ever-smiling Pato grew up in Nigeria, and got his start singing in church. While his father was busy as a chemical engineer his mom opened a Christian school, and he was raised with strong religious values that excluded all secular music. I'm pretty sure that includes Gwar and possibly Rick Springfield.